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Data sources

Public disclosures only. Scores flag unusual patterns and are not evidence of wrongdoing. Not investment advice.

RH CHAIN…
OverviewFollow the MoneyDaily BriefLiveCongressCorporate InsidersGovernment MoneyPolitical InfluenceInstitutionsWashington NetworkFollow the PowerDisclosure ClockAI InvestigatorWatchlistConvergenceINSIDER AlphaSignal ledgerHistorical ReplayRobinhood ChainProofTradingTokenProAccountMethodologyMatch reviewLaunch readiness
01Overview02Follow the Money03Daily Brief04Live05Congress06Corporate Insiders07Government Money08Political Influence09Institutions10Washington Network11Follow the Power12Disclosure Clock13AI Investigator14Watchlist
ConvergenceINSIDER AlphaSignal ledgerHistorical ReplayRobinhood ChainProofTradingTokenProAccountMethodologyMatch reviewLaunch readiness
OverviewFollow the MoneyDaily BriefLiveCongressCorporate InsidersGovernment MoneyPolitical InfluenceInstitutionsWashington NetworkFollow the PowerDisclosure ClockAI InvestigatorWatchlistConvergenceINSIDER AlphaSignal ledgerHistorical ReplayRobinhood ChainProofTradingTokenProAccountMethodologyMatch reviewLaunch readiness
Data sources
SEC FORM 451m ago
HOUSE PTR51m ago
SEC 13F51m ago
ROBINHOOD CHAIN51m ago
SEC FORM 4/Tax withholdingVerified data

Heflin Stuart E. Jr. reported SMPL

SVP & General Manager, Quest · Simply Good Foods Co · Common Stock

Side
F
Value
$21K
Shares
1,073
Price
$19.99
Executed
Nov 8, 2025
Disclosed
Nov 12, 2025
Disclosure timeline4 days from execution to publication · legal deadline 2 business days
Nov 8 executedNov 12, 2025 disclosed

SMPL · daily

Yahoo Finance chart API
▲Execution▼Disclosure●Material company filing●Other disclosed buy●Other disclosed sellUnofficial public endpoint; daily OHLCV, split-adjusted. Replace with a licensed feed for production.

Insider Score

Experimental signal
19/ 100 · ROUTINE
Methodology →
  • Transaction type0 / 20

    Tax withholding — administrative, little informational value

  • Relative size+5 / 25

$21K reported value · 9.1% of prior position

  • Filing timing+6 / 15

    Disclosed 3 business days after execution (deadline: 2)

  • Historical behavior+8 / 15

    First recorded trade by this actor in this security

  • Frequency & clustering0 / 15

    No clustered activity in the dataset

  • Market events0 / 10

    No material company filing within 60 days after the trade

    • The Insider Score measures how far a disclosure deviates from normal filing patterns. A high score is a prompt for research, not evidence of illegal insider trading.

    Other disclosed activity · SMPL

    ScoreActorSecuritySideValueExecutedDisclosedLagSourceEvidence
    5
    BJ
    Bealer Christopher JChief Financial Officer
    SMPLSimply Good Foods Co
    Tax withholding
    		F$27K
    2,361 sh
    		Apr 16, 2026Apr 17, 2026
    traded Apr 16, 2026
    		+1dSEC FORM 4

    Evidence

    20
    Tim MooreRSelf
    SMPLSimply Good Foods Co
    Purchase
    		BUY$1,001 – $15KMar 13, 2026Mar 24, 2026
    traded Mar 13, 2026
    		+11dHOUSE PTR

    Evidence

    20
    Tim MooreRSelf
    SMPLSimply Good Foods Co
    Purchase
    		BUY$1,001 – $15KMar 12, 2026Mar 24, 2026
    traded Mar 12, 2026
    		+12dHOUSE PTR

    Evidence

    28
    Tim MooreRSelf
    SMPLSimply Good Foods Co
    Purchase
    		BUY$15K – $50KFeb 3, 2026Feb 20, 2026
    traded Feb 3, 2026
    		+17dHOUSE PTR

    Evidence

    24
    Tim MooreRSelf
    SMPLSimply Good Foods Co
    Purchase
    		BUY$15K – $50KFeb 11, 2026Feb 20, 2026
    traded Feb 11, 2026
    		+9dHOUSE PTR

    Evidence

    17
    RW
    Ritterbush David WDirector
    SMPLSimply Good Foods Co
    Grant or award
    		A—
    6,500 sh
    		Jan 28, 2026Jan 30, 2026
    traded Jan 28, 2026
    		+2dSEC FORM 4

    Evidence

    13
    MG
    Montgomery Robert G.Director
    SMPLSimply Good Foods Co
    Grant or award
    		A—
    6,500 sh
    		Jan 28, 2026Jan 30, 2026
    traded Jan 28, 2026
    		+2dSEC FORM 4

    Evidence

    9
    RK
    Ratzan Brian K.Director
    SMPLSimply Good Foods Co
    Grant or award
    		A—
    6,500 sh
    		Jan 28, 2026Jan 30, 2026
    traded Jan 28, 2026
    		+2dSEC FORM 4

    Evidence

    21
    MR
    Mally RomithaDirector
    SMPLSimply Good Foods Co
    Grant or award
    		A—
    6,500 sh
    		Jan 28, 2026Jan 30, 2026
    traded Jan 28, 2026
    		+2dSEC FORM 4

    Evidence

    41
    CL
    Clawson Michael LChief Commercial Officer
    SMPLSimply Good Foods Co
    Open-market purchase
    		BUY$100K
    5,000 sh
    		Nov 17, 2025Nov 19, 2025
    traded Nov 17, 2025
    		+2dSEC FORM 4

    Evidence

    15
    TR
    Thomas RyanSVP and GM Atkins marketing
    SMPLSimply Good Foods Co
    Tax withholding
    		F$16K
    780 sh
    		Nov 8, 2025Nov 12, 2025
    traded Nov 8, 2025
    		+4dSEC FORM 4

    Evidence

    27
    TR
    Thomas RyanSVP and GM Atkins marketing
    SMPLSimply Good Foods Co
    Grant or award
    		A—
    12.9K sh
    		Nov 8, 2025Nov 12, 2025
    traded Nov 8, 2025
    		+4dSEC FORM 4

    Evidence

    23
    BJ
    Bealer Christopher JChief Financial Officer
    SMPLSimply Good Foods Co
    Grant or award
    		A—
    29.0K sh
    		Nov 8, 2025Nov 12, 2025
    traded Nov 8, 2025
    		+4dSEC FORM 4

    Evidence

    19
    HE
    Heflin Stuart E. Jr.SVP & General Manager, Quest
    SMPLSimply Good Foods Co
    Grant or award
    		A—
    1,472 sh
    		Nov 8, 2025Nov 12, 2025
    traded Nov 8, 2025
    		+4dSEC FORM 4

    Evidence

    45
    BJ
    Bealer Christopher JChief Financial Officer
    SMPLSimply Good Foods Co
    Open-market purchase
    		BUY$199K
    9,946 sh
    		Nov 6, 2025Nov 10, 2025
    traded Nov 6, 2025
    		+4dSEC FORM 4

    Evidence

    Evidence

    Verified data

    Read directly from the primary public document; every field below is as reported by the filer.

    Source

    Document
    SEC Form 4
    Publisher
    U.S. Securities and Exchange Commission (EDGAR)
    Document ID
    0001996532-25-000003
    Machine-readable
    Structured copy

    Timestamps

    Event (reported)
    Nov 8, 2025
    Published
    Nov 12, 2025
    Ingested by INSIDER
    Nov 5, 04:33 UTC
    Last re-read
    Nov 5, 04:33 UTC

    Extracted facts

    Filer
    Heflin Stuart E. Jr.
    Role
    SVP & General Manager, Quest
    Transaction
    Tax withholdingAs filed: “F”
    Asset
    Simply Good Foods Co
    Ticker
    SMPL
    Shares
    1,073
    Price per share
    $19.99
    Value
    $21,449
    Execution date (reported)
    Nov 8, 2025
    Owned after transaction
    12.9K shares
    Days from execution to publication
    4

    Calculation

    Value = shares × reported price per share

    • Shares: 1,073
    • Price: $19.99

    = $21,449

    What this establishes

    Heflin Stuart E. Jr. filed this Form 4 reporting a tax withholding of SMPL on Nov 8, 2025. It became public on Nov 12, 2025. The filing establishes the reported transaction and the filer's stated role. It does not establish why the trade was made or what the filer knew.

    Extraction

    Method
    Form 4 XML
    Confidence
    1.00
    SVP & General Manager, Quest
    Heflin Stuart E. Jr.cik:0001996532
    Issuer
    Simply Good Foods Cocik:0001702744

    Revision history · 0

    No field has changed since this record was first ingested.

    Company events

    No records

    No material filings recorded for this issuer.